Hiring managers check your Web presence and solidify their hiring decisions based upon an applicant’s web presence. If they aren't sufficiently impressed, you will be bypassed.
Years ago, prospective employers called candidates who had an extraordinary resume in for an interview, and if sufficiently impressed, offered them a position. In today’s world of work, however, jobseekers need three things to succeed: (1) an exemplary Resume, (2) a unique Personal Brand, and (3) a positive online Identity.
If you do not have a positive online identity that showcases your personal brand, accomplishments, and competitive edge, you may miss out on job opportunities you will not even know existed. If their Web search falls up short for a positive online identity, the next step may no longer be the "foot in the door," but rather the "screened out pile.”
When prospective employers surf the Internet, will they find a positive Web presence for you?
Have you Googled Yourself Lately?
What does your online identity look like? It’s easy enough to find out: just Google your name (in quotes) the same way hiring managers will, and see what comes up. Ideally, you should appear within the first Google page, or within the first three if you have a common name.
If you haven’t done this before, you might be surprised at what you find—or don’t find. Perhaps entries you were unaware existed, or ones that don’t present you in your best light, or no Web presence at all.
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Benefits of a Positive Web Presence
Covering All of Your Bases
With our Executive Resume Package, your Personal Brand is identified and developed, achievement-oriented Web Portfolio is designed and developed, and your LinkedIn Profile is written to maximize your career potential.
You will have everything you need to build or enhance your web presence:
Your personally branded profile and Web Portfolio will contain the five critical branding components to your target audience, along with your matching achievements: